Binding: Paperback
Dewey Decimal Number: 658.834808
EAN: 9780070610484
ISBN: 0070610487
Label: McGraw-Hill
Manufacturer: McGraw-Hill
Number Of Items: 1
Number Of Pages: 288
Publication Date: August 01, 1997
Publisher: McGraw-Hill
Sales Rank: 409996
Studio: McGraw-Hill

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Related Items:

• Marketing to the Affluent
• Selling to the Affluent
• The Art of Selling to the Affluent: How to Attract, Service, and Retain Wealthy Customers & Clients for Life
• The Millionaire Mind
• The Millionaire Next Door
• see more

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Editorial Review:

Product Description:
"As usual, Tom Stanley hits the nail squarely on the head. No one better illuminates the 'who, where, and how' of the affluent market in America."-J. Arthur Urcioli, Chairman and Chief Executive, Merrill Lynch, Business and Financial Services, Inc. "This book is the best guide to success that I've seen."-Mary B. Lehman, Managing Director, Banker's Trust Company, The Private Bank.




Rating: - Very Illuminating
I never realized how easy it is to network with the high profile people. Like anythingelse, it can be learned.

Networking With The Affluent is a must read for all entrepeneurs, sales and business people. This is the book that your most successful competitors are reading, using and applying.

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Rating: - Especially good for people in financial services
I work for one of the big 3 insurance companies and getting to know the affluent and working their nests is critical to my success.

In Networking with the Affluent, Dr. Stanley shows how to get into this market and offer quality financial products and services. To serve the affluent and others in their network.

You won't find any tricky techniques. But you will find some powerful ideas on how to substantially increase your production.

I have recommended this book ... Read More

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Rating: - Excellent book to penetrate the affluent market
Dr Stanley goes over and above the call of duty with this great work. Networking With The Affluent will show you how to penetrate the affluent market...network with it's members and key players within their group.

This book will create relationships that many have heretofore, been unable to penetrate.

Great book by Dr. Stanley.

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Rating: - A very under-rated book! Where are the readers?
I cannot believe that there is not at least three pages of reviews for this great book.Being able to link up with "Mr/Mrs High Credibility" is so essential to successand this is the only book that shows the why, who, where and how.Severall years ago I joined toastmasters and as a result was invited to join other organizations as well. I have to admit that I was [initially] very uncomfortable sitting with some of the top CEO's, Board Members and social elite of my city. This book was recommended to ... Read More

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Rating: - Some good advice on how to be useful to the affluent
If you need to rub elbows with the affluent, who better to learn from than the man who made a career of studying the wealthy? Thomas Stanley, bestselling author of "The Millionaire Next Door," teaches us the networking methods of individuals who cater to the rich in "Networking With The Affluent And Their Advisors."

Stanley writes: "...always remember that you will succeed in marketing if you focus on the needs of your targets." What are the needs of the affluent? Stanley focuses upon eight ... Read More

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