Binding: Paperback
Dewey Decimal Number: 658.022
EAN: 9781576600474
ISBN: 1576600475
Label: Bloomberg Press
Manufacturer: Bloomberg Press
Number Of Items: 1
Number Of Pages: 256
Publication Date: 2001-08
Publisher: Bloomberg Press
Sales Rank: 515873
Studio: Bloomberg Press

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Editorial Review:

Product Description:
Finally, owners of small businesses have a practical book that can prepare them for the most common and destructive crises they face. Even problems that would be "small" to a larger company can be disastrous for a small one. Entrepreneurs know this, but many balk at the prospect of crisis planning because it seems endless and overwhelming.

Debra Traverso shows business owners how to best use their limited time and resources to address the most important potential threats to their businesses. By laying basic groundwork for crisis planning and zeroing in on the most likely, most damaging problems, owners can stay a step ahead of the disruptions that plague their peers.

This book covers preventive measures for bullet-proofing a business and explains what to do if a crisis has already struck. It offers a wealth of information in an easy-to-browse format, including proven checklists, examples, case studies, and resources. A "Vulnerability Identification Form" helps the business owner conduct the kind of risk analysis that a large company would typically perform.

Best of all, these strategies are ready to implement immediately, because they don't revolve around 500-page contingency plans and big emergency response teams.




Rating: - A small business owner's helper
At first glance I thought this book was written for managers who regularly put out fires. But when I started studying the book I quickly learned that the book identifies a myriad of typical "fires" that can sprout up at work and describes how a good manager/leader can PLAN so the likelihood of such fires ever starting is minimal. I highly recommend this book for any entrepreneur in business to use when strategically managing his or her business rather than managing with a fire extinguisher.
... Read More

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Rating: - Well-written, precise, and practical
I just finished reading "The Small Business Owner's Guide to a Good Night's
Sleep," and have already recommended it to a couple small business owners I know. I
congratulate the author! It's well-written, precise, and practical.
Kim Lisi
Managing Editor
HOMEBusiness Journal

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Rating: - Great advice for small business owners/managers
I got more advice from this book's chapter on dealing with employees than I
have in the last three books I've read on employee relations, put together. I
especially appreciated the information on how to involve families of
employees to, in turn, motivate the employees even more.. . . and all while
keeping the families out of the way. I'm not sure I agree with Traverso that
a small business can survive and even thrive through a recession, but her
tips seem to make ... Read More

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Rating: - Great advice for small business owners/managers
I got more advice from this book's chapter on dealing with employees than I
have in the last three books I've read on employee relations, put together. I
especially appreciated the information on how to involve families of
employees to, in turn, motivate the employees even more.. . . and all while
keeping the families out of the way. I'm not sure I agree with Traverso that
a small business can survive and even thrive through a recession, but her
tips seem to make ... Read More

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Rating: - Worth the money.
This is one of the best books I've read in months on how to manage your
business prudently and efficiently. I bought it so that I would have it on my
shelf for when those frightening unexpected and negative times arise. . .and
we know they do in every business. . . so I was surprised to find myself
reading the book for about two hours without putting it down. I also took the
time to do the small business self-audit, and the author was right: I DO have
problems brewing ... Read More

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